London-based digital bank, Novus, is in the midst of launching its sustainable lifestyle application.
The firm calls its product the “next generation digital banking and lifestyle app for a sustainable future”.
Novus will provide the usual challenger bank fare of payments, money management tools, budgeting, and savings pots.
The fintech says it will allow users to track the impact of their spending with “every payment” and contribute to charitable causes automatically.
Customers can pick and choose which charities they can donate to via the app’s interface… Novus plans an in-app marketplace hosting “ethical and sustainable brands” across the UK. For every customer which joins its waiting list the firm promises to plant a tree.