#BNPL / Klarna Counts 11M Users, Acceptance At 60K US Stores

Klarna, which works in global payments and shopping services, has expanded to over 60,000 in-store payment services around the country to allow for buy now, pay later (BNPL) services…

The expansion will now cover retail brands including H&M, O.N.S. Clothing, The North Face and Timberland, and customers will now be able to access the option to buy an item in four interest-free payments.

Klarna allows customers to use the mobile app to create a one-time virtual card at participating stores, which can be used to purchase items.

A Klarna iOS widget launched earlier this month boasted a new feature to help customers look for the best deals, sales and promotions… to help customers feel in control of their experiences when shopping.